A Business Consulting Practice On India

ZINDAGI { Lifestyle }
Tailor-made Technology at Herringbone & Sui

Tailor-made Technology at Herringbone & Sui

You can now get tailor-made from the comfort of your own home! Herringbone & Sui, one of India’s luxury made-to-measure men’s brands offers the BEAVERTECH experience- a revolutionary photo measurement technology that maps your measurements more accurately than a tailor in under 5 minutes. Share a profile picture and a couple of basic measurements and...
Chaiwallas to the Rescue

Chaiwallas to the Rescue

It’s half past four in the afternoon, that moment in your work day when the midday slump sets in and you stare at the clock from your desk longing for a cup of tea. That is when our devoted chaiwallas save the day! India’s neighborhood tea sellers line the streets ready to serve delicious chai...
The Original Milkshake Gets a Makeover

The Original Milkshake Gets a Makeover

The original milkshake is back! Keventers, a 92-year-old name in the Indian dairy sector, once synonymous with ice cream carts in Lutyens’ Delhi, is being resurrected as a hip brand for new-age consumers. In 1925, Edward Keventer, a proud Swedish dairy technologist established his dairy plant in India and emerged as a top industry leader...
Trendy New Cafes Offer Friendly Spaces for Kashmir’s Youth

Trendy New Cafes Offer Friendly Spaces for Kashmir’s Youth

Kashmir is currently one of the top tourist destinations in India full of beauty and culture.  However, for Kashmir’s youth, it can be boring especially on days the internet is barred. On these days, it is common to see many sitting outside store fronts with friends or just hanging around.  Lately Kashmir’s youth has had...
M&M’s Arrive in India

M&M’s Arrive in India

Chocolate lovers unite! Last week M&M’s officially arrived in India. Even though the brand has been sold in the United States for over 75 years, M&M’s market has been long dominated by rival Cadbury’s Gems in India.  Mars Inc., which sells brands such as Twix, Snickers, Bounty, Skittles, and Galaxy, feels the country’s appetite for...
Best Tailoring Houses in India for your Bespoke Needs

Best Tailoring Houses in India for your Bespoke Needs

Achilles Heel- Nirali Ruparel (Mumbai) This studio in Mumbai is every shoe connoisseur’s dream! Men can craft their footwear entirely online, choosing everything from the material, style, pattern and shape to even the laces, sole, and lining. Ruparel combines local knowledge of quality shoemaking with an artist’s eye for embellishments to create a final product...
I Scream, You Scream, India Screams for Ice cream

I Scream, You Scream, India Screams for Ice cream

India’s love for ice cream is no joke! As ice cream sales slowdown in markets such as the US and the UK where consumers are curbing their sugar consumption, business is booming in Asia’s third-largest economy. Over the past five years, India’s ice cream sales volume has increased at a compound annual rate of nearly...
Mumbai’s Hidden Gem- Art Deco Buildings

Mumbai’s Hidden Gem- Art Deco Buildings

Little known fact:  Mumbai hosts the world’s second largest collection of Art Deco buildings! Tourists tend to focus on established landmarks, such as the Gateway of India, while residents, some of whom live in Art Deco apartments, are hardly aware of their historical significance. The Art Deco style originated in the 1920s and spread from...
From Cash Intensive to Cashless

From Cash Intensive to Cashless

The top news in India over the past 12 months has been Prime Minister Modi’s move to ban 85% of the currency in circulation.  In return, something much bigger was created:  India Stack. Before 2009, half of all Indians didn’t have any form of identification, not even a birth certificate. Without a form of identification,...
Chef Asha Gomez Gives Respect back to Indian Food 

Chef Asha Gomez Gives Respect back to Indian Food 

Chef Asha Gomez loves to cook and has an immense deep love for Indian food. As part of her background, she finds it important that Indian food be respected for the heritage, tradition, and impeccable tastes she and so many others have grown up with. “I have to remove people from the mentality that all...
India's Modern Car Market

India’s Modern Car Market

In recent news, there has been a scurry of talk about disrupting the auto industry. If you want to see disruption in full-scale beauty, you must go to Chennai, India. The city formerly known as Madras has become a hotbed of automotive disruption. About 30 miles south of the airport is the Oragadam Industrial Corridor,...
Exploring India’s Chandigarh

Exploring India’s Chandigarh

Chandigarh shows itself off to global travelers much like greater India would wish to be seen – prosperous, comfortable and cosmopolitan. Officially a union territory controlled by the central government, Chandigarh is the joint capital of Punjab and Haryana. It is also the first planned city of independent India. When the Swiss architect Le Corbusier...